According to Principles of Management, POLC means Planning, organizing, leading and controlling and it is essential for both non-profit and for profit organizations. Non-profit organizations worry primarily about the revenue and so the short and long terms goals are planned first. This means a proper relationship with the stakeholders which lead to the establishment of business goodwill. Planning is directly proportional to performance. Non-profit organizations need to plan from where they will procure donations that will help their goals.